Technologies Digital Insights

Digitalization fosters the development of all sectors of the economy, making them simpler and more responsive to people's needs. If previously customers and services interacted mostly in person, spending a significant amount of time on each side, now it is possible to shorten the distance to effective solutions. AI developments make it possible to solve typical problems quickly and effectively. In fact, only complicated and non-standard issues are left for a support department.

Many users and business owners are still a bit skeptical about AI developments. In this overview, we will cover the widespread and effectual AI instruments that can strengthen engagement shortly, provided that they are arranged properly. Let's take a deeper look at how two of the most popular AI instruments function. In addition, we will also cover why the apps fit nearly any commercial enterprise. It is definitely now already – the future belongs to them as well.

What is a Chatbot?

This is a specialized software app designated with the purpose of ascertaining the intent of a person's message and picking the most relevant answer in return. Thanks to the conversational interface, chatbot analyzes any input provided by a visitor and highlights the core phrases that mark the user's intent. If you have doubts about whether this is possible to make accurately, there is a simple point here. Statistics and analytics help to shortlist the most common requests and elaborate on the responses to the point. This is the basic original approach. 

The further tech development enabled the creation of a separate AI enabled chatbot system. It is trained on extensive volumes of data and implements machine learning (ML). The latter allows these apps to “brainstorm” an extended range of non-scripted, organic replies to the requests that visitors input. This advancement is coherent with other hardware and apps that a company utilizes.

What Is Conversational AI?

A conversational AI is actually a comprehensive development that includes chatbots too. This means that it covers text and voice altogether. A conversational bot is frequently treated as an upgraded version of a classical textbot.

In addition to ML, conversational AI has implemented natural language processing (NLP). It helps the tools to figure out the viewer's intent correctly and proceed with a deep interaction, respectively. The core advantage of integrating conversational AI is the possibility to emphasize and expand maximally the essence of the message conveyed. That is a point that classical chatbots fail to deliver under any terms. If a company devotes extra resources to enhancing its AI instruments, the latter operates maximally close to human behavior.

Overall, the classification of types of conversational AI fully illustrates the highlighted points:

• AI textbots – handle a textual conversation with the visitors;
• Voice assistants – more intelligent dialog that stands on a spoken language procession;
• Virtual assistants – all-inclusive support with resolving multiple assignments, with an emphasis on textual and voice inputs jointly.

Chatbots (CB) vs Conversational AI (CAI): Brief Comparison

While exploring the nature of the said technological upgrades, it is worth noting that there are far more differences between them that do not lie on the surface.

A classical chatbot and a conversational bot pursue the common aim of optimization and, therefore, guarantee a positive effect on dealing with the website viewers. However, an AI voice bot upgrades the overall communication with the visitors since it adds a voice in addition to the textual support. Therefore, the second one guarantees extra positive outcomes, unlike typical chatbot apps.

Why Choose Conversational AI Over Traditional Chatbots

On balance, a conversational AI-based bot obviously can guarantee extra positive outcomes compared to classical tools, including:

• Better engagement in the communication with the visitors – classical textbots will fail to show the answers outside the scope of the databases of replies; CAI will proceed and succeed with addressing all the inquiries; in other words – CB is rigid while CAI possesses more flexible algorithms.
• Contextual analysis – CB will fail to do this again limiting its effort to the intent only, CAI will cover both equally well. The latter tool delivers customized replies.
• Multitasking – typically, users input several issues to solve and want to know everything at once. Under such terms, CB will recognize one intent only, typically, the first one, but it fails to do so with the rest of the issues. On the other side, CAI will analyze and reply to all the intents that a user indicated in one's message, attributed to the essence of what has been communicated. 
• Scalability – CB is not integrated with the remainder of the tools that a company uses, therefore, they may operate a bit haphazardly. On the other side, CAI is more integrated into the entire IT architecture that a company has built. In addition, it is possible to assess CAI's performance results more precisely.

There is also one scalable and impressive outcome – it is estimated that chatbot conversation apps have facilitated getting the retail sector extra $12 billion in 2023.

Which Solution Suits Your Business Best

It is not likely possible to craft a one-fits-all conversational chatbot solution since, in this case, we survey a very flexible technology. Indeed, it can be modified, highlighting the goals and tastes that a business communicates. This tool can truly address effectively all the challenges that a service provider may face while interacting with its customers. 

Overall, there are several filters to apply when building an AI solution tailored to your actual needs:

• Commercial plans – typically, AI solutions are requested when it is necessary to (i) upgrade the current level of user happiness, or (ii) enter a new level of operation. AI developers address each case individually to make the tech solutions 100% workable as owners think this fits best. 
• Nature of dealings with the visitors and clients – pre-evaluation of the client database and preceding dealings are always made before integrating tech solutions. To this end, it is worth noting that for standard requests and straightforward dialogs with visitors, textbots may suffice. Variable and compound dialogs will demand conversational AI, of course. 
• Viewer's profile – a target audience should be assessed precisely in this course. Nuanced and contextual dialog is very important for better user satisfaction. 
• Budget – it is crucial to find a balance between the funds needed and the earnings AI tech solutions promise to bring.
• Measurable outputs – textbots are rough to measure the effect of their performance on a business. Conversational AI solutions succeed in turning the statistics into gains, which are scalable, of course.

Closing Line

Almost any instrument can be both helpful and irritating. The way the work is arranged always affects the AI's performance and results. If this is done well, AI chatbots and conversational AI can work wonders and make your visitors love you.

Merely brainstorm ideas; perhaps they may even inspire the next developments within the IT sector, ensuring the next upgrade of user engagement. We are ready to ease your life if you find that a bit complicated. Our vast expertise and impressive portfolio enable us to elaborate on and bring to life even the most extraordinary solutions that perfectly align with a business's nature and purpose. Contact us, and we will offer some truly fitting ideas for your business to help it grow further.

In today's world, companies are actively seeking ways to automate and optimize their business processes with the help of software. When choosing how to implement such solutions, the question arises is whether to create custom software or buy a ready-made solution. Both approaches have their cons and pros, but each has its own application for a specific purpose. The final decision on the choice between these approaches will depend on the client's individual needs and the business goals.

Let's look at both approaches in more detail, which may help to choose favor of one of them.

Build custom software

The essence of this approach is that the company orders software product development from an IT company's specialized development team. It has a clear plan of action and a list of requirements for the future product. Also, a digital product created from scratch can fully automate specific business processes of the client company, taking into account the specifics of the industry.

Pros of the approach

Tailored to individual needs

The company will receive a solution fully customized to its unique needs and requirements. That can be registration forms, buttons, visual elements, individual blocks, custom graphics or dashboards, unique designs, and more. The company can also define the required functionality, architecture, design, and integration with other systems according to specific business processes.

Flexibility and scalability

The customer company controls the whole development process and can make changes and expansions as needed. That allows them to respond quickly to changes in business requirements and scale the system as the company grows.

Security 

Developers can implement data protection mechanisms and use advanced encryption methods to ensure high security in the finished system.

Ability to integrate

The development of a digital product from scratch provides the ability to fully integrate with the company's other systems. That allows for efficient data exchange between different systems and increases the overall efficiency of the client's company.

Ownership of intellectual property

The company has complete intellectual property rights associated with the created product. That gives the company control over it and the ability to develop and monetize it further.

Cons of the approach

High price

The development of any product usually requires a significant financial investment. A company must consider the cost of hiring experienced developers, conducting requirements analysis, designing, developing, testing, and supporting the product. That can lead to significant costs, especially for smaller companies with limited budgets. Nevertheless, a business development investment quickly pays off for the company. 

Development duration

Creating software is a lengthy process, especially for complex and large-scale projects. The time required for requirements analysis, design, development, and testing can be significant, which delays the implementation and use of the finished product in the business.

When a business needs custom development from scratch

Customized needs

If a company has unique business needs that cannot be met by ready-made solutions on the market, developing a customized digital product allows them to create a solution that fully meets the requirements and goals of the company.

Competitive advantage

A unique software solution created specifically for a company can provide more efficient and innovative functionality, an engaging user experience, or improved processes, which helps stand out in the market and attract new customers.

Long-term strategy

Instead of relying on third-party vendors and ready-made solutions, a company can create a product that it can control, develop and scale according to its needs and changes in the business.

Business process optimization

Specialized software allows companies to automate routine tasks, improve interaction between departments and increase the company's efficiency as a whole.

Buy ready-made solution

Ready-made software solution usually has a wide range of functionality that can be applied to various business tasks. That allows companies to save development time and start using the software almost immediately after purchase. When choosing a ready-made solution, a company should carefully evaluate its functionality and flexibility to ensure it meets its basic requirements.

Pros of the approach

Customizable functionality

That includes adding modules, integrating with other systems, and customizing program parameters. 

Time-saving

Digital turnkey products are already developed, tested, and ready to use. Purchasing this product saves the company's time they usually spend on requirements analysis, development, and testing solution.

Fast start-up

Ready-made digital products have already been developed and tested, allowing companies to use and benefit quickly. The company can quickly incorporate the product into its business processes and get results without waiting for development to be completed.

Low costs

Buying a ready-made digital product is usually cheaper than developing a solution from scratch. In this case, the company avoids the high costs of hiring developers, requirements analysis, and the development process, which can significantly reduce costs and improve budgetary performance.

Proven solution

Ready-made digital products are usually thoroughly tested and have a proven track record. By purchasing such a product, a company gets a proven solution that has already been used by other customers and has demonstrated its effectiveness.

Cons of the approach

Business process mismatch

The turnkey solution may not meet the company's exact needs or require additional customization and integration with existing systems. In some cases, the company may need help adapting the turnkey solution to specific business processes, which can result in a loss of time and resources.

Limited customization and integration

Ready-made digital products may offer limited customization and integration with other systems or applications to meet unique customer requirements, which may require additional modifications.

Vendor dependency

Buying a ready-made product can create dependence on the supplier of that product. The company will rely on the vendor for support, updates, and bug fixes if any are encountered. If the vendor is unable or unwilling to continue to develop and support the product, the company may find itself in a quandary.

High licensing costs

Buying a ready-made solution can incur significant licensing costs, especially if the company plans to use the product on several workstations or for a large number of users. That can impact the company's budget and reduce financial efficiency.

When a business needs to buy a ready-made digital solution

Urgency

When a company has urgent needs for a specific functional solution, buying a ready-made product can quickly meet those needs. That is especially true if there is no time or resources to develop their solution.

Limited budget

If a company has a limited budget to develop its digital solution, buying a ready-made product can be more cost-effective. It avoids the cost of development and hiring developers and reduces the risks associated with budget and development time.

No need for unique features

Buying a ready-made digital solution may be enough if a company doesn't require specific features and capabilities only available when developing its solution. If the solution offers all the features the company needs, it can avoid developing and testing its product.

Narrow specialization 

Some industries have specialized, ready-made digital solutions designed for specific vertical markets or industries. In such cases, buying such a solution specifically tailored to the needs of an enterprise may be preferable because it already meets that industry's specific requirements and standards.

Summary

Ultimately, choosing between creating custom software and buying a ready-made solution depends on a company's specific needs and goals. If a company has unique business processes or needs full software customization, custom software creation may be preferable. That will allow the company to get a solution that best meets its requirements and contributes to optimizing business processes.

However, ready-made software may be the best option if a company requires a faster, more cost-effective solution. It is essential to carefully study the market for this kind of solution to choose the one that best meets the company's needs and is flexible enough to adapt to individual requirements. It's also important to consider company resources, budget, and timeline.

Ideally, companies can combine both approaches, using ready-made solutions as a foundation and complementing them with custom development to meet unique needs. For example, a company might purchase an off-the-shelf customer relationship management (CRM) system and complete it with the custom development of a module specific to its industry or business process. That strikes a balance between efficiency and flexibility.

Today, web applications are changing how we approach education, making learning more accessible and engaging for everyone. These digital tools are proving invaluable for educational organizations and learners alike, offering numerous benefits:

• Customized Learning. Web apps adjust to each student’s learning speed and preferences, making lessons more engaging and successful.

• 24\7 Availability. Students can study whenever and wherever they like, overcoming obstacles like distance and scheduling conflicts.

• Cost-Efficiency. By using less physical space and materials, web apps help schools save money, which could also lower costs for students.

• Data-Driven Teaching. Teachers get detailed reports on how students are doing, helping them provide the right support and improve their teaching methods.

• Interactive Collaboration. Web apps create a community where students and teachers can easily share ideas and help each other, making learning a shared effort.

Why trending websites and apps are popular with tens of thousands of companies nowadays? Including those that provide educational services in various sectors.

Today's advancements in computer technology are reshaping every aspect of our lives, including education. IT companies are constantly expanding their offerings, providing applications and websites that make learning more accessible than ever. With these tools, you can master foreign languages, dive into various programming languages, explore themed literature, or even learn to play the piano.

Types of Teaching Platforms

As education adapts to digitalization, our company keeps pace by providing web solutions for all kinds of educational needs. We create platforms for corporate training, online courses, and live webinar services, all designed to meet the unique needs of today's learners and educators:

• Corporate Training. Designing platforms for the corporate sector, focusing on staff training with features for conducting webinars, such as iSpring Learn and Teachbase.

• Distance Learning Course Creation. Developing sites for high-quality distance learning courses tailored for educational institutions, similar to Moodle and Google Classroom.

• Webinars and Online Lessons. Creating platforms for hosting webinars, online lessons, and open seminars, with options for managing and checking homework, comparable to GetCourse.

Our Development Approach

We focus on really understanding what our customers need. We pick the best technologies for each project, making sure our solutions work well and aim for the highest success. We show our dedication to quality by:

• Technology Selection. We carefully choose technologies that align with our client's specific needs, aiming for solutions that are both practical and effective.

• UI/UX Design Excellence. Our projects stand out for their user-friendly and engaging interfaces, a testament to our commitment to superior UI/UX design.

• Benchmarking Against the Best. We benchmark our work against industry standards, aspiring to match the design quality and functionality of leaders like ZeBrains and Wezom.

• Creativity and Style. We infuse each platform with creative designs and stylish patterns, aiming to enhance user engagement and experience.

Examples

Explore how digital education is changing the way we learn with our selection of innovative platforms. These examples cover everything from general education and coding to language learning and creative arts, showing the impact of technology on making learning more accessible and engaging. See how education is evolving and how our experience can help you successfully launch your educational IT product.

Khan Academy

Khan Academy, based in Mountain View, USA, provides free, comprehensive educational resources online. Covering subjects from math to humanities, its interactive exercises and videos allow learners of all ages to study at their own pace. Khan Academy is dedicated to making education accessible to everyone, anywhere.

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Sputnik ATX

Sputnik ATX VC’s 13-week accelerator teaches startups how to sell and gain traction. They help founders reach their full potential by creating an ecosystem to attract hard-working nerds, connecting them with investors, and training them for success. Their program provides start-up training, mentoring, and support to successful applicants.

CodeCraft

CodeCraft Academy, based in San Francisco, excels in digital education with its coding and software development courses. Offering interactive challenges, hands-on projects, and mentorship from experts, it serves all levels of learners, from beginners to advanced. Its focus on web development and data science is complemented by a unique portfolio-building feature, enabling students to showcase their skills to potential employers.

DuoLingo

Duolingo, a renowned language learning app from Pittsburgh, USA, stands out for its engaging and scientifically-backed approach. It uses gamification, brief lessons, and instant feedback to make language learning enjoyable and effective. Offering courses in over 30 languages, including both popular and lesser-known ones, Duolingo serves millions of users globally, making it an essential resource for language learners and professionals.

MasterClass

MasterClass delivers unmatched online learning in arts, music, writing, cooking, and more, with courses led by famous experts and celebrities. Its piano lessons, for example, are taught by renowned musicians. High-quality videos, interactive tasks, and community engagement let learners progress at their own speed, connecting with others. MasterClass makes top-tier education accessible worldwide, offering inspiration and expertise directly to learners' homes.

To find out how you can successfully launch your educational IT product – just contact us. Our team has great experience in this area, and we are also time-efficient, result-oriented, budget-friendly, and our staff work at an expert level. Our motto is “Less hassle, more work”!

Webflow is an all-inclusive web design platform that permits users to create responsive websites without requiring any coding skills. It merges the simplicity of drag-and-drop editors with the flexibility of coding to present a straightforward web design experience to users. Webflow is particularly beneficial for small businesses, startups, and freelancers who need to establish professional-looking websites swiftly and resourcefully.

What website types can be created with Webflow?

The possibilities are practically limitless! Webflow lets you create almost any kind of website:

• Corporate websites; 

• Portfolios;

• Blogs for web designers or photographers;

• E-commerce websites for online sales;

• Landing pages that attract customers or business card sites with job information;

• Educational tool. 

Essential features that Webflow offers to users

Webflow offers users several key features, including a drag-and-drop interface, responsive design, CMS integration, animation and interaction, and SEO optimization. Marketing agencies, online stores, and creative companies are the industries that most often use the web flow builder. Let's take a closer look at these features:

1. Thanks to its drag-and-drop interface, Webflow simplifies the process of design creation. With this amazing tool, you can drag and drop elements directly onto the canvas and arrange them in any way that works best for your project - no coding required! But if you want to improve your coding skills, you can add custom code to your designs and be more creative.

2. Websites in Webflow look great on any device - large, small, or full-size. You have the ability to preview how your design looks on different screens to ensure perfect responsiveness across all devices.

3. CMS integration allows users to create and manage dynamic pages, content, collections, and custom fields without coding.

4. Bring your design to life with Webflow's easy-to-use interactions and animations! You get hover, interaction, and animation effects in one place to make any project fun and interactive.

5.  You can add meta titles and descriptions, customize images and content, or create sitemaps to maximize your SEO optimization efforts.

6. With Webflow, you can build and manage an online store connected to platforms like Shopify or Foxy without ever leaving your site.

Regardless of the industry or business, Webflow is a great choice for building customized websites, web applications, and landing pages. Its versatility and integration with other marketing tools make it ideal for companies of all sizes.

What industries most often use this platform?

Webflow is quickly becoming the tool of choice for web designers and developers, startups, small businesses, e-commerce stores, and nonprofits that prioritize design and user experience over development efficiency. A popular choice for those who prioritize design and user experience. It is used by creative agencies, small businesses, and online stores. In addition, the low learning curve makes it extremely affordable and ideal for non-profit organizations or educational institutions looking to promote their cause or educate their audience. In short, Webflow is an incredibly powerful tool with a lot of flexible options for web designers/developers, regardless of the size of the industry.

Create your website with Webflow in 5 steps

We would like to share with you our experience of how we have built a website on Webflow.

Step 1

Ask yourself: "What do you want to do?". Start your project with one of the ready-made Webflow templates or create something completely new.

Step 2

Think about the page structure, add blocks and elements necessary for each page. For example, on the home page, you can add a banner to welcome visitors, write customer reviews, or showcase services and products. On the About page, you can post information about your company, photos and videos of employees, etc.

Step 3

Design a website layout in Webflow with the controls. Move, resize, and change colors on elements to your heart's content. 

Step 4

Fill your website with content. Don't forget about high-quality photos and videos, unique text, and SEO keywords. 

Step 5

Before submitting, you'll want to make sure your website is mistake-free. Webflow has a quick and easy error checker to scan for issues like broken links, misplaced content, etc.

Your website is all set to go live! Webflow gives you the option of using your own domain or their subdomain.

Did you know that our website is built on Webflow?

We took a while to pick a platform for publishing. We carefully weighed the pros and cons of other platforms when choosing to publish on Webflow. Despite other platforms' benefits, Webflow was our choice because of its performance-oriented design and flexibility & customization. It's designed for performance, which translates into faster loading times and a smooth user experience that keeps your audience engaged. Webflow also gives us maximum flexibility to create original websites tailored to each client—from design, layout, functionality & UX - so you get exactly what you need from your website. We are confident that Webflow is the best choice for our clients due its quality features, speed & customizability; it guarantees a high-performing site that gets results!

Summary

To summarize, Webflow is the perfect choice for website development. It offers design flexibility, a user-friendly interface, powerful SEO tools, mobile responsiveness, and fast, secure hosting to help you achieve your business goals. Do you want to create a stunning and professional website that will attract the attention of your audience and help you grow your business? Our team of experts will make it happen in no time with Webflow - without compromising on quality. With our team and powerful tools, we'll help you create the perfect online presence in no time. Contact us today to learn more about how we can build the perfect website for you with Webflow.

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In the world of business and analytics, data plays a crucial role in making important decisions. Visualization tools such as charts, graphs, and dashboards are used to understand data better and make informed decisions. 

What types of dashboards and charts exist

Charts and dashboards are graphical representations of data that can be used to show trends, compare data, or show relative proportions. Some of the most common types of charts include:

• Line charts - are used to show changes in the values of a variable over time. They are often used to show trends, such as changes in sales over time.

• Bar charts - are used to compare the values of a variable between several categories. For example, you can use bar charts to compare sales of different products in your company.

• Pie charts - used to show relative shares. For example, a pie chart might show what percentage of sales were made in a particular region.

Dashboards are sets of graphs, charts, and tables that show key performance indicators of a company. They allow you to visualize data and provide a broader view than individual charts. It can be used to monitor performance, track goals, and plan business strategies.

Many dashboards include financial, sales, marketing, operations, and others. Each type is designed to display a company's specific performance metrics.

For example, a financial dashboard might contain information about financial metrics such as profits, losses, budgets, and cash flows. A sales dashboard might show the number of sales, average checks, conversion rates, etc. A marketing dashboard can include information about traffic, conversions, cost of customer engagement, etc. An operational dashboard can display data on production capacity, resource efficiency, latency levels, etc.

Regardless of the type of chart or dashboard used, the key is to present the data intelligently. Data visualization should be clear and easy to interpret to facilitate decision-making. Therefore, when creating charts and dashboards, you need to consider the audience, purpose, and context in which these tools will be used.

The functions they perform

On the technical side, charts and dashboards are tools for visualizing data and presenting information in a clear and user-friendly format.

Charts are usually created using specialized libraries and software tools that allow you to generate graphical elements such as charts, graphs, pie charts, etc. Chart data can come from various sources, including databases, Excel files, APIs, etc.

On the other hand, dashboards are usually created using specialized software tools that allow you to combine data from various sources and display it in a user-friendly format. Dashboards can include multiple widgets such as graphs, tables, text boxes, etc., which can be customized and linked to quickly display data.

Regarding function, charts and dashboards can perform different tasks depending on business needs. They can be used to monitor performance, track sales, manage resources, predict trends, etc. In addition, they can be configured to automatically alert users of potential problems and delays in processes, allowing you to react quickly and correct the situation.

What problems do charts and dashboards solve

Charts and dashboards are powerful tools that help businesses solve many problems. Here are some of them:

‍Resource Management: Dashboards and charts can help businesses manage their resources, such as money, time, people, etc. That allows a company to use its resources more efficiently and increase productivity.

Planning and Strategy: They can help businesses develop plans and strategies based on data analysis. Also, their use can help identify trends, predict future events, and make fact-based decisions.

Identifying potential problems: They can help businesses identify potential problems and risks. That allows the company to take steps to prevent them or reduce their possible impact.

Improve communication: Dashboards and charts can help improve communication within a business by allowing employees to share information quickly and efficiently. They can also help enterprises to understand customer needs and expectations better.

Workflow automation with advanced charts and dashboards

In today's dynamic business environment, workflow automation is becoming increasingly necessary for businesses of all sizes. By automating repetitive tasks and streamlining business processes, companies can save time, reduce costs and increase efficiency. It's also a convenient way to display and process collected data.

The first step in automating a workflow is identifying which one can be automated. The workflow should be well-defined, with clear inputs and outputs. Defining the metrics that need to be tracked is also important. Metrics such as time-to-completion, task completion rate, and error rate can help businesses measure the effectiveness of the workflow.

The next step is to choose the right tools for automating the workflow. There are several advanced charts and dashboard applications available in the market, each with its own features and capabilities. Businesses should choose a tool that meets their specific needs and is easy to use. Some popular advanced chart and dashboard applications include Tableau, Power BI, and Google Data Studio.

When it comes to developing custom charts for a finished product or business idea from scratch, it's important to understand what requirements they must meet. Selecting appropriate chart types and configuring data visualizations are important to ensure that the insights generated by the dashboards are easy to understand and act upon. For example:

• Ease of use
• Compatibility with existing systems
• Cost
• Customization options
• Support and training
• Which metrics are most important?
• Which chart types will best represent the data?
• What colors and visualizations will be used?
• What level of detail is required?

The next step is to connect data sources to the advanced charts and dashboards. This stage can involve integrating existing systems or importing data from spreadsheets or databases. Once the data sources are connected, the application can start to generate real-time insights into the workflow. It is important to ensure that the data is accurate and up-to-date.

The dashboards should be monitored in real-time to ensure the workflow runs smoothly. The metrics generated by the dashboards can help businesses make informed decisions and take corrective action if necessary. Real-time monitoring can also help identify issues or bottlenecks in the workflow, allowing them to make changes quickly.

To ensure the success of workflow automation with advanced charts and dashboard applications, businesses should follow some best practices. These include regularly reviewing the workflow and its metrics to identify areas for improvement, ensuring that the dashboards are easy to understand and act upon, and involving stakeholders in the automation process.

Summary

Automating workflows with advanced charts and dashboard applications can help businesses save time, reduce costs, and improve efficiency. By following the steps outlined in this guide and adopting best practices, businesses can make the most of workflow automation and gain valuable insights into their data. By automating repetitive tasks and streamlining business processes, they can focus on critical tasks, improve productivity, and stay ahead of the competition.

If you have an efficient booking app, it brings your business to the 21st century. Nowadays, a website reservation system or a mobile booking app is a must-have for most industries.

Let’s look at the statistics

• E-Travel industry grows by 7.5% every year. Accordingly to this fact, the researchers conclude that the market will reach $1.5B by 2023. In addition, the revenue share of sales channels of the global travel and tourism market will increase up to 72% by 2025. This includes only websites and applications for hotels and transportation. Other online scheduling software like appointment apps and scheduling websites are planned to see a similar boost.
• More than 80% of bookings are made via mobile applications if are talking about travel booking. Because of that, mobile apps are the first choice for people to book tickets and organize the trip.
• According to Statistic Brain Research Institute, every year people spend an average of $148 million on travel bookings online.

What is clear: this is a promising prospect for everyone that thinks about creation a booking website or app.

What are the benefits that can be delivered?

• Gathering information on the clients – with the growing number of clients that like the idea of using online scheduling software, you have collecting data for personalization. It is a great opportunity to come up with special offers and increase sales.
• Building the brand – booking is the first point of contact with your company and your chance to make a first good impression on the clients. If the service and online booking system are user-centricity and convenient in use, have high-quality standards and security, users will have positive feedbacks that increase the number of users and, consequently, promote your band.
• Multiple revenue streams – with an online booking system, you can multiply profits via additional monetization models, such as income from fees, commissions, subscriptions, affiliate programs, ads, etc.

The article demonstrates a detailed guide on how to make a booking app that walks you through all of the essential points.

8 practices for your online booking system

Go through the following list of features to focus on some important aspects regarding how to make a booking website and app successfully. Choosing features that are essential not just for you but also for your customers is the next stage of the production cycle.

Convenient navigation, searching and reservation

User doesn’t like to waste time and wants to make a reservation, so your app should be as intelligible as possible. For better convenience, your app can also include a geolocation option, various spelling options and enable searches by different categories and filters. Good advice to eliminate zero search results by adding suggestions on locations, dates, services etc. – depends on your business.

User’s personal profile

Account page provides access to reservation history and enables custom settings, like currency, language, etc. Because of that, user page is a great place for marketing – it allows you to collect statistics, send newsletters about upcoming events or special offers and many others. However, the user registration process is a pitfall for many businesses. Here’s why: it gives the first impression and users decide if they will stay or drop the app. Make this process as easy as possible and require users to fill out only the key information. It is a great idea of authorization via social networks, for examples Facebook and Instagram, and allows a user to register with only one click.

Multi-language & global currency support

These days, online payment is a required functionality on the booking app. Before considering how to make a booking app, think over payment methods to include. It must be a safe and convenient way to book rooms, tickets, services, tours directly through an application or website. So, the process must be fast, flexible, and transparent, so be sure to include all possible payment methods, such as PayPal, credit card, cash, and design a user-friendly one-page checkout system. A reservation system that offers a secure payment portal will exactly improve your business performance. Also, auto-detected language can increase the user experience.

Data security

During the booking process, app collects a lot of sensitive information like personal information (email, phone), payment information, etc. This data can become a source of immense possibilities for hackers. One thing is clear: invest in security!  

Auto-replies  

Currently, automatic emails are seen as additional and mainly useful tool for business owners in various fields. Email reminders, feedback requests or tips are just a few examples of how companies improve communication with clients using modern technologies.

In-app messenger

In-app messenger is an excellent feature for any booking app, whether it is a travel booking website or appointment scheduler. For the best results, you need to have a support team shooting responses or a pre-programmed chatbot to cover customer questions. By utilizing AI and machine learning technologies, it is possible to provide instant and qualified feedback. However, note that this functionality may take a considerable amount of time and cost to implement.

Push notifications

A well-thought-out notification system makes life easier for users. Check-in and check-out alerts, friendly reminders, or recommendations can increase the level of customer satisfaction. As well, you may include weather notifications, price discounts, and other relevant notifications.

Create a booking website

For making your app perfect and increase prospects for success, the experienced business owner might want to also create a booking website. Usually, a properly built website extends the functionality and offers clients possibilities like access to information on success stories, high-resolution images, reviews, etc. When considering whether to create a booking website, think of the benefits you can get:

1. Presentation of the brand
2. SEO and digital marketing practices for promotional strategies
3. Insight information about user behavior and broad data collection for company strategies
4. Wider audience outreach that provides increasing sales because of cross- and up-selling.
5. Collect customer base via browser searches

So, the idea to create a booking website makes a lot of sense. It is possible to build a web platform in the first product version along with iOS and Android apps. Alternatively, you can plan to launch the booking website in a subsequent version.

Generally, any app functionality, simple or advanced, should be in line with customer expectations.

Talking a little bit about app development

It’s important to discuss and figure out what tech stack of your app, based on your requirements. Tech Stack is the group of technologies used to build mobile or web applications. It is a combination of programming languages, UX/UI design, development environment, framework, utilities, servers, tools, and services used by the development team.

Before designing an application, it is important to think about scope of your project, time to deliver the market, security perspective and scalability. Depending on these factors, you need to choose the technology solution that has the potential to solve these problems.

Important backend development

Building a stronger back-end helps to enhance your front-end as most of the tasks in the front-end are fully dependent on the back-end. Here are some important back end tasks:

• API designing and documentation
• API implementation
• Building business logic
• Database retrieval and storage
• Defining permissions
• Creating test script
• Deployment

Keep your Front-end design simple and intuitive

Your front-end application must be clean and appealing. Here are some tips to build an amazing front-end application.

• Use professional graphics designing tools
• Keep the entire application design relevant and should match the concept.
• Ensure there are no typography errors
• Ensure relevant content should have the same design
• Focus on quality rather than quantity
• Try to match the original design and make the design pixel perfect
• Create an app landing page showcasing the value of your application and encouraging people to download it.

That’s it

The development of a booking system is a complicated process that requires multiple details. Forward-thinking brands have applied these strategies to their campaigns to deliver the best user experiences while achieving high brand promotion. Drop us a line, and we’ll be glad to discuss your idea.

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Most likely, you would like to make your digital product highly competitive, get guarantees on its relevance, and avoid its costly rework even if its life cycle exceeds the unspoken five-year limit, right? Then, in today's changing tech environment, endowing it with long-distance growth prospects will be not just another strategy you may follow or not – it will be a necessity. 

What Is Future-Proofing?

No one would dispute that guaranteeing long-term stability adds confidence to the development process. Based on this, you may have a question: “What is the future-proofing?”. Now, we will explain the future-proofing meaning.

In short, it is the creation of several applications, websites, and services that retain their functionality even after a long time. For example, in the context of mobile application development, it predicts the occurrence of potential changes in the operating systems of gadgets so that these applications remain practical and relevant. By considering possible technological advancements, likely competitors, and requests from the target audience, the need for large-scale updating is minimized.

This process consists of analyzing a number of technological trends, considering potential risks, and integrating adaptive solutions to market trends. But do not close your eyes to some problems and challenges of future-proofing. There may not be a specific update date, and the implementation of flexible solutions may require both additional time and additional money. You should be sure that the tools and methods you use guarantee high quality and a high level of reliability of the product so that the process of its development is productive and relatively simple.

In addition, an equally important aspect of the above-mentioned approach is the study of potential changes that may occur in the needs and behaviors of the target audience of your product. This will make you ready to overcome obstacles. Let’s take a concrete example, if you integrate software with cloud services (using self-testing and scaling architecture).

The Benefits of Future-Proofing Software

It is worth considering the most striking advantages of this software to make sure it is appropriate:

• Flexibility in a dynamic technology environment: This helps to adapt existing products to new requirements.
• The real prospects for the future: The more long-term prospects are taken into account during the future-proof development of the digital solution, the longer it is guaranteed to be stable.
• Optimization of financial costs: If the potential upgrade of the review is done immediately at the development stage, it minimizes the possibility of costly disposal of the product itself.
• Superiority over competitors: Service providers that offer better protection of their decisions, respectively, are much more efficient and faster to respond to constant changes in the market and the needs of their target audience.

Future-Proofing Methods

You should also pay attention to the most popular ways to improve your digital products in the long term:

• Quality Assurance: Stable support of high-quality standards is a direct path to product reliability.
• Modularity: Modular architecture simplifies processes such as updating and modifying specific required components, minimizing any impact on the entire system.
• Documentation: Detailed documentation that is regularly updated to facilitate further support and streamlining.
• Implementation of modern standards: Strict adherence to the latest quality standards increases the adaptability of your products to innovative technologies several times.

7 Ways to Future-Proof Software

Let's dwell on the seven most essential methods for reliably protecting your software from upcoming challenges and guaranteeing its stable operation for many years.

Implementation of automated tests

Automated tests allow you to quickly detect and correct errors that occur when making changes to the code. This dramatically reduces the risk that new features or updates will break existing functionality. In addition, automated testing increases development efficiency, reducing the time for manual QA procedures.

Using containerization

Containers provide software flexibility and portability, making it easier to deploy across platforms. They isolate the application and all its dependencies, which avoids problems with environment compatibility. Containers also simplify application management in several environments at once.

Expanding of architecture

Planning the architecture for possible load increases makes it easy to scale the system. Using a microservice architecture, a design pattern that structures an application as a collection of small, loosely coupled services, for example, enables the scale of individual components independently, increasing the system's overall performance and reliability.

Integration with cloud services

Cloud solutions provide flexibility and the ability to adapt to new requirements quickly. They allow you to store and process data on remote servers, reducing infrastructure costs and achieving higher availability and service reliability.

Regular updates and patches

Constant software update allows you to maintain its relevance and reliability. Regularly fixing vulnerabilities and adding new features helps to avoid obsolescence and ensures it meets modern security standards.

Using open standards and APIs

Open standards are publicly available specifications that facilitate interoperability. APIs are sets of rules and protocols that allow different software applications to communicate with each other, be compatible with other systems, and simplify integration. These make it easy to connect new services and expand the existing functionality without significant changes in its architecture.

Investing in team training

Investing in team training and focusing on long-term planning is crucial to preparing to embrace new technologies and methodologies. This ongoing evolution of skills and knowledge not only enhances employees' current abilities but also prepares them to adapt to fluctuations in the tech market.

Conclusion

Future-proofing your software, through robust security measures such as encryption and regular vulnerability assessments provides you with long-term stability and high competitiveness. At the same time, you get a significant reduction in the cost of service and increased flexibility and speed of adaptation to a number of new requirements and conditions, which in the complex creates the conditions for the adaptability of the entire team. In this way, your software will always be efficient and reliable despite the changing technology environment.

It's crucial to note that the strategic approach to software protection and development is not just about the technology but also the people behind it. This approach stimulates the development team's performance, ensuring efficiency and effectiveness through process standardization and the introduction of the latest technologies. By empowering your team to implement new features and optimizations, this approach makes them feel valued and integral to the process, thereby increasing performance.

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