Burt is an analytics platform that was founded in 2009. The platform gives the opportunity for media owners to connect to and analyze various data sources across multiple departments and revenue channels.
The challenge for the company was to develop a website that allows customers to review marketing reports. These reports are generated out of data from different resources. And consequently, they help to make strategic decisions as for future marketing campaigns.
How we did that
Technologies: Angular Ruby PostgreSQL
The resulting solution was implemented with the use of Angular and Ruby. A dynamic web app was implemented with Angular, data was displayed dynamically with Highcharts.js. Ruby was used for data processing on the back-end.
Now the users have the possibility to track the marketing data changes through dynamic reports to make the right strategic decisions.